We work in collaboration with thousands of local partners and grassroots leaders across the nation who share our commitment to advancing shared prosperity, creating resilient economies, and improving quality of life.
Made up of small towns, mid-sized communities, and urban commercial districts, the thousands of organizations, individuals, volunteers, and local leaders that make up Main Street America™ represent the broad diversity that makes this country so unique.
Looking for strategies and tools to support you in your work? Delve into the Main Street Resource Center and explore a wide range of resources including our extensive Knowledge Hub, professional development opportunities, field service offerings, advocacy support, and more!
Join us in our work to advance shared prosperity, create strong economies, and improve quality of life in downtowns and neighborhood commercial districts.
This July, join us for a three-part webinar series revisiting some of the most popular sessions from the 2023 Main Street Now Conference. Practitioners from across the network will share their expertise and provide practical information on a range of perennial Main Street issues.
Please note: Registration is required to attend the live webinar presentation. All webinars will be recorded and made available for on-demand replay in the Knowledge Hub, a member benefit of Main Street America.
Get Hyped: Turn District Cheerleaders into Social Influencers
Date: Wednesday, July 12, 2023
Time: 2pm ET / 1pm CT / 12pm MT / 11am PT
Description: Every Main Street district has its own set of community advocates who are ready and willing to promote the district’s offerings and amenities -they just need an opportunity and some direction. This session explores how Main Street Macon capitalized on citizens’ enthusiasm around downtown Macon, GA and created an ambassador and social media influencer program to hype up downtown, known as the Downtown Macon Hype Team. Session attendees will learn how to recruit and mobilize a diverse team of community cheerleaders and leave with a scalable toolkit of resources to start their own Hype Team. Get hyped!
Speakers: Emily Hopkins - Director of Place/Main Street Macon Manager, NewTown Macon; Scott Mitchell - Owner, The Bohemian Den
The Future Is Now: Main Street Development Strategies
Date: Wednesday, July 19, 2023
Time: 2pm ET / 1pm CT / 12pm MT / 11am PT
Description: Many Main Street programs struggle to fill vacant commercial spaces with quality businesses that enhance the region. To generate growth in your district, learn how leading Main Street programs utilize advanced tools like incubation spaces, fabrication labs, entrepreneurial training classes, adult pitch funding activities, investment groups, and alternative finance enhancements. This session will also discuss the development, funding, and outcomes of newer downtown growth strategies.
Speaker: Casey Woods - Executive Director, Emporia Main Street
Description: We all have market data related to our Main Street districts but what do we do with all those numbers? This session will help you create ways to share all that great data with your stakeholders - board members, businesses, elected officials, and the general public. We'll share tips for collecting the data and templates that can help you share the data in an informative and professional way.
Speaker: Robin Bostrom - Business Specialist, Main Street Iowa
From interactive self-paced courses and immersive in-person workshops, the Academy offers practical, engaging, and flexible learning experiences designed to help you grow your impact, sharpen your skills, and lead with confidence. We invite you to join us as we embark on this bold new chapter—start exploring the Academy today!
Did you know that many of the staff members at Main Street America have experience working for local Main Street programs? We asked them about their stories and the ways their experiences shape the work they do at the national level.
Join us for encore presentations of attendee-favorite sessions from the 2025 Main Street Now Conference, offering fresh perspectives on the topics that matter most to Main Street leaders.